The Register reports
Oklahoma-based web developer Danny Carlton has succeeded in rejecting any user who visits his sites with AdBlock Plus installed, and he insists that each and every site owner has the right to do the same. Palant and his cohorts, Carlton says, shouldn’t be allowed to block AdBlock blocking.
“It comes down to whether they’re going to be like adults and support the concept of freedom, allowing site owners to block AdBlock users, or they’re going to be like children screaming for more bread and circuses,” Carlton told The Reg.
Bold emphasis is mine
I find this downright funny. This again goes back to the proprietary mentality where people believe that business models can only survive with restrictions. You can dissuade people from using adblock plus in many ways. Banning them outright is not one of them. You can develop ad technologies that can beat the shit out of adblock software, you can makes ads more engaging (we had a discussion about it in Seattle Lunch 2.0 meet at cardomains) and make readers participate in the ads, you can develop more sophisticated business models to monetize, etc. Instead, whining about the freedom to ban appears naive to me. I have already written about this topic at TechBizMedia.


October 12th, 2007 at 1:52 am
Effective… ha
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